Language is key to credibility, advancement, and confidence. Yet business English is obfuscating, confusing and infuriating. That doesn’t have to be true. The ExecuSpeak Dictionary® series is designed to make it easier to learn and use the technical jargon, acronyms and abbreviations. The first in the series is the Original ExecuSpeak Dictionary® with its more than 510 terms that are commonly used in in business. The free download includes the more than 140 terms that can also be seen in the book entitled Business English for Dealmakers. The first in-app purchase is the additional 374 terms that make up the complete book entitled ExecuSpeak Dictionary. There are two more books that are being readied for the app… Business English for Residential Real Estate and Business English for Zoning and Real Estate (Philadelphia Edition).

Every industry, every company, every project has its own vocabulary. ExecuSpeak Dictionary® definitions take into account that the language of business is dependent on context and frequently uses common language in special ways. As more books and vocabularies become available, they will be offered as a part of this iPhone app.

The Benefit
ExecuSpeak Dictionary® places key vocabulary terms, acronyms, and concepts in the hands of those who need the vocabulary when and where they need it. It takes 7-20 repetitions of a new term to make it one’s “own.” The goal of ExecuSpeak Dictionary®’s Toolkit is to accelerate learning and increase retention by making it easy, and subtle, to refresh the memory… not just when learning but months later when recall will be necessary.

What makes ExecuSpeak Dictionary unique:

•Assumes knowledge on the part of the user
•Designed for the reader to “drink in” the definition and the usage
•Serious in intent and purpose but not pedantic
•Format lends itself to any topic
•No scrolling required in smartphone formats

At www.execuspeakdictionary.com you can see the great reviews, demo Dixio’s software, find links to the product stores, or download a preview of the Original ExecuSpeak Dictionary. Of course, you can also download a preview on your iPhone.

The Products in the Toolkit
In addition to books and ebooks, ExecuSpeak Dictionary offers Dixio® smart dictionary services so websites and Windows computers can provide the contextually correct definition with a simple click on the word. Smartphone applications put the vocabulary at the user’s fingertips. The initial iPhone app is under development and expected to be available in December 2013.

Founder, Carol Heiberger, has combined her Wharton MBA, long career in new product development, consulting, and teaching to make business English more accessible.


© Winter Babel LLC 2013